by Sharon Jardine | 26.01.16 | business advice, Craft Business, Handmade Business, marketing, Uncategorized
Marketing your Handcrafted Business Who is your Ideal Customer? Who is your ideal customer? Marketing and selling are often confused with one another – they are not the same. In this we will discuss a bit of both – but I will focus more on the...
by Sharon Jardine | 24.01.16 | Business planning, Craft Business, Craft Business Tips, Marketing your craft business, Uncategorized
Finding your Craft Business Target & Niche Market Target & Niche Market – What is it? A niche is a focused, targetable part of the market. You are a specialist providing a product or service that focuses on specific client group’s needs, which cannot...